Profound

Profound is an AI visibility platform that helps businesses monitor and optimize how their brands appear in AI-powered search results across platforms like ChatGPT, Google AI, Perplexity, and Copilot. The tool leverages AI technology to track real-time mentions, analyze sentiment, and provide actionable insights about how AI systems describe your brand to users. By revealing which sources influence AI responses and identifying discrepancies in brand representation, Profound enables marketing teams to enhance their "AI share-of-voice" compared to competitors. As consumer search behaviors shift from traditional web results to conversational AI responses, Profound gives businesses the intelligence needed to ensure accurate, favorable brand representation in this emerging discovery channel, with early adopters reporting up to 40% increases in AI visibility within 60 days.