About Future Tools

Curation in the age of infinite tools

Thousands of AI tools launch every month. Almost none of them matter. Future Tools exists to tell you which ones do.

Interviewing Microsoft CEO, Satya Nadella
Interviewing Microsoft CEO, Satya Nadella
Giving A Keynote at Social Media Marketing World
Giving A Keynote at Social Media Marketing World
Interview with 49ers and NFL at Levi Stadium
Interview with 49ers and NFL at Levi Stadium
Moderating a Panel at VidSummit
Moderating a Panel at VidSummit
Interviewing President of Cisco, Jeetu Patel
Interviewing President of Cisco, Jeetu Patel
Speaking on a Panel at NAB
Speaking on a Panel at NAB
Interviewing Qualcomm CEO, Cristiano Amon
Interviewing Qualcomm CEO, Cristiano Amon
Interviewing Microsoft AI CEO, Mustafa Suleyman
Interviewing Microsoft AI CEO, Mustafa Suleyman
Speaking on a Panel at CES
Speaking on a Panel at CES
Interviewing Deepmind CEO, Demis Hassabis
Interviewing Deepmind CEO, Demis Hassabis
Interviewing Microsoft CTO, Kevin Scott
Interviewing Microsoft CTO, Kevin Scott
Interviewing Microsoft CEO, Satya Nadella
Interviewing Microsoft CEO, Satya Nadella
Giving A Keynote at Social Media Marketing World
Giving A Keynote at Social Media Marketing World
Interview with 49ers and NFL at Levi Stadium
Interview with 49ers and NFL at Levi Stadium
Moderating a Panel at VidSummit
Moderating a Panel at VidSummit
Interviewing President of Cisco, Jeetu Patel
Interviewing President of Cisco, Jeetu Patel
Speaking on a Panel at NAB
Speaking on a Panel at NAB
Interviewing Qualcomm CEO, Cristiano Amon
Interviewing Qualcomm CEO, Cristiano Amon
Interviewing Microsoft AI CEO, Mustafa Suleyman
Interviewing Microsoft AI CEO, Mustafa Suleyman
Speaking on a Panel at CES
Speaking on a Panel at CES
Interviewing Deepmind CEO, Demis Hassabis
Interviewing Deepmind CEO, Demis Hassabis
Interviewing Microsoft CTO, Kevin Scott
Interviewing Microsoft CTO, Kevin Scott

The story

Future Tools started as Matt Wolfe's personal spreadsheet. In late 2022, AI tools were launching faster than anyone could track, and Matt — already deep in the space as a creator — was cataloguing everything he touched so he could tell people what was actually worth using.

The spreadsheet became a website. The website became one of the most-visited AI tool databases on the internet, with millions of visitors discovering thousands of hand-added tools. Alongside it, Matt's YouTube channel and this site's AI news feed became a daily habit for people who need to stay current without living on Twitter.

Then the world changed again. People stopped browsing directories — they started asking AI assistants which tools to use. So Future Tools is evolving with it: less “here is everything,” more “here is what matters.” Curated news. Honest reviews. A short list of tools we'd actually tell a friend to pay for. And a newsletter — read by more than 250,000 people twice a week — that does the filtering for you.

What we believe

  • Taste beats completeness.A ranked list of 20 tools someone has actually used is worth more than a database of 40,000 they haven't.
  • Curation is human.AI writes summaries here; it doesn't decide what's important. Every news item and every pick goes through a person.
  • Reader first, always. Sponsors are labeled, affiliate links never change a ranking, and the newsletter stays free.

The easiest way to keep up

Two emails a week. The AI news that matters, the tools worth trying, zero noise.