Alma is a persistent memory and identity engine for AI that automatically extracts and retains memories, episode summaries, and behavioral procedures so conversational agents build context and personality over time; its Soul Engine v2 defines an AI's worldview and communication style while hybrid keyword/semantic search assembles personalized context in milliseconds, and it’s available via web app, API and extensions for developers and businesses who want AI assistants that avoid repetitive context-setting and deliver continuously improving, highly personalized interactions.